The research from the Multimodal Aspects of Discourse (MAD) lab tests, models, and evaluates the interactions of linguistic and non-linguistic channels.

The lab has three high-end eye tracking systems (chinrest, helmet, remote), an EEG scanner, as well as a multimedia recording studio to monitor facial expressions, gesture, and speech.

The research conducted in the lab focuses on symbolic and embodied cognition, multimodal face-to-face communication, cohesion and coherence in text and discourse, and linguistic and literary computing. Research conducted in the MAD Research Lab has been funded by NSF and NIH.